Vote Rev Tactics
Polling place vote tripling
Relational, or friend-to-friend, voter turnout is the most powerful turnout method, yet it is very difficult to scale. Our team’s evaluation of this problem led us to design a simple but effective solution that sparks non-activists to remind their friends to vote: polling place vote tripling (PPVT).
PPVT is a direct voter contact tactic where canvassers stand outside of targeted polling locations at a safe, social distance and ask voters—who are feeling a civic high because they just voted—to remind three of their friends to vote.
Dozens of major partners, including the Biden-Harris campaign, used this new tactic in 2020 resulting in 94,000 hours of PPVT canvassing that produced 1,100,000 relational conversations. That’s more than five times the 200,000* relational conversations that the Biden-Harris campaign sparked with their relational app.
We know from the success of 2020 and fifteen prototyping pilots in the field that PPVT is one of the most effective ways for a canvasser to take action during Early Vote and on Election Day. PPVT has been featured in The Washington Post, The New Yorker, and The New York Times.
Vote tripling pledge collection
Polling place vote tripling is a powerful way to scale relational turnout, but it isn’t the only way. Vote tripling pledge collection (VTPC) is an improved Commit-to-Vote pledge that fits into your existing voter contact program. You can implement VTPC any way that you’re already talking to voters–no new technology is required.
Contact us below to learn more about VTPC with SMS, phones, door-to-door canvassing, at events, and at high-traffic locations.
Let our team support you—for free.
We value deep partnerships, and will work side-by-side with you to design and implement tactics that work. Our training and coaching services are 100% free, and there’s no new tech. If you’re interested in learning more about our free training and coaching, or just want to say hello, click the button below to get in touch.